Google Web Guide: AI-Organized Search Results Experiment
Google introduces Web Guide, an AI-powered Search Labs experiment that groups results by topic for clearer, multi-layered search experiences.

🔍 What Is Web Guide?

Google just rolled out Web Guide, an experimental feature in Search Labs that uses its Gemini AI to categorize and group web links based on your query. Instead of a plain list, results are organized into sections—each addressing a specific aspect of your search, like tutorials, tips, user stories, and more 9to5GoogleBusiness Insider+3TechCrunch+39to5Google+3.

How It Works

• Uses a “query fan‑out” technique, breaking your question into subtopics and running multiple searches simultaneously blog.google.

• Powered by a custom Gemini model that understands your intent and groups results intelligently 9to5Google+1blog.google+1.

 Ideal Use Cases

Great for open-ended or complex queries like:

• “How to solo travel in Japan?”

• “How to keep family in multiple time zones connected?”

Web Guide will arrange results into meaningful clusters, such as travel tips, safety advice, personal accounts, and planning tools Wikipédia+11TechCrunch+119to5Google+11.

 How to Try It

• Join Google Search Labs and opt into Web Guide.

• Visit the Web tab in results to see the grouped layout.

• Easily toggle between the new format and the traditional results via the same interface. Google plans to expand it beyond the Web tab over time Wikipédia+8TechCrunch+8Yahoo Finance+89to5Google.

Why It Matters

• Provides a more organized, discovery-focused search experience.

• Helps you find overlooked resources by grouping related content.

• Extends Google’s AI-powered search evolution alongside AI Overviews and AI Mode New York Post+159to5Google+15blog.google+15TechCrunch.

 Considerations

Remember, it’s still a beta: results may not be perfect, and traditional search links remain available for those who prefer the classic format.

 Bottom Line

Web Guide aims to simplify complex searches by presenting grouped results that feel more curated and intuitive. This experiment enhances content discovery and is part of Google’s broader shift toward AI-driven, multi-layered search tools. If it’s live for you in Search Labs, definitely give it a whirl.