Google to Host “Made by Google” Event on August 20, Unveiling Pixel 10 Lineup
Google has officially scheduled its annual “Made by Google” hardware event for August 20, 2025, in New York City, starting at 1 p.m. ET. The event will stream live on YouTube and is expected to showcase a full suite of new products: the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and the debut of a dustproof Pixel 10 Pro Fold, just alongside the Pixel Watch 4 and budget-friendly Pixel Buds 2a .
Rumors suggest the Pixel 10 will mark a significant upgrade—adding a third rear camera (telephoto lens) to the base model, matching Pro variants, alongside enhanced Tensor G5 chip performance and Android 16 with Material 3 design TechRadar+15The Verge+15The Verge+15.
The Pixel Watch 4 is expected to see improvements like a larger battery and thicker build, with modernized Wear OS 6 and deeper Gemini AI integration Android Central+3The Verge+3Cinco Días+3. Meanwhile, the Pixel Buds 2a will expand Google’s affordable earbuds line.
Why It Matters
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Major AI and hardware leap: The Tensor G5 chip could define the Pixel 10 series’ performance and AI capabilities Navbharat Times+15Android Authority+15The Verge+15.
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Four-device strategy: With four Pixel 10 variants—including the full-featured foldable—Google aggressively steps up in both mainstream and niche segments .
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Competitive timing: The August 20 date aligns with industry momentum, landing ahead of Apple’s expected iPhone 17 release window Android Central+11Notebookcheck+11Android Authority+11.
